Airstream Inc. is being honored by the Recreation Vehicle Dealers Association (RVDA) with its Quality Circle Award.
The award is only given to brands that score 80 percent or more in overall dealer satisfaction.
This year marks the 20th anniversary of the DSI Survey and the second year in a row that Airstream has been recognized.
For the first time, both Airstream’s trailers and motorhomes have received the award.
“For the last two years, one of our top strategic initiatives has been to make the Airstream franchise one of the most valuable on a dealer’s lot,” said Airstream CEO and President Bob Wheeler.
“The DSI is our scorecard, and the results are a validation of some of the things we’ve done and will be doing in the next year. We’d like to thank our dealers for the vote of confidence.”
The DSI survey was conducted between April and July and received responses from 469 dealerships. Airstream was judged by dealers in the following categories: sales support, sales territory, vehicle design, vehicle reliability and quality, competitive price and value, parts support, dealership warranty support, and overall dealer communications.
Airstream’s achievement will be recognized alongside 17 other RV manufacturers at a rewards banquet on December 2, 2013 in Louisville, Kentucky, the night prior to the opening of the 51st National RV Trade Show.
Airstream, maker of the iconic “silver bullet” travel trailer, is the oldest recreational vehicle manufacturer in North America.
Wally Byam designed the first Airstream trailer in the late 1920s, after his wife refused to go camping without a kitchen to cook in. The design of the Airstream was based on an aeroplane fuselage with lightweight aluminum and the effect was stunning, sleek and silver.
It caused a sensation. Following founder Wally Byam’s credo, “Let’s not make changes, let’s only make improvements,” Airstream has remained a timeless classic throughout its 82-year history.
A division of Thor Industries, Airstream is based in Jackson Center, Ohio.
Address: 419 West Pike Street, P.O. Box 629, Jackson Center, OH 45334-0629
Phone: (877) 596-6111
I saw a peanut stand, heard a rubber band, I saw a needle that winked its eye. But I think I will have seen everything When I see an Airstream fly.
—music and lyrics by Oliver Wallace and Ned Washington, in Dumbo