Tag Archives: Thor Industries

Airstream Releases First Live Riveted Owner Story

An earlier story announced the introduction of Airstream’s new social-media driven campaign, “Live Riveted”. The campaign, which launches with a 90-second video, consumer manifesto, and “live riveted challenge”, is anchored by a new microsite (SEE link below) “Every day I meet people … Continue reading

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Dutchmen Introduces Redesigned Kodiak Ultra Lite Lineup

Goshen, Indiana-based Dutchmen Manufacturing Inc.’s redesigned Kodiak travel trailers, expandables, and toy haulers offer floor plans light enough to be towed by most SUVs, minivans, crossovers, and light trucks. “Kodiak’s fashionable interiors and innovative floor plans have driven us to … Continue reading

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Dutchmen Aspen Trail Increases Market Share in 2013

Aspen Trail, a division of Dutchmen Manufacturing Inc., reported that sales for 2013 showed a marked increase according to the year-end report by Statistical Surveys Inc.   “Final 2013 Stat Surveys numbers show Aspen Trail’s total sales increased 49 percent,” … Continue reading

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Thor Motor Coach Increases Market Share in 2013

Nearly one out of every four motorhomes sold in America are produced by Thor Motor Coach (TMC), the No. 1 subsidiary company of motorhomes in the United States according to data provided by Statistical Surveys Inc. The combination of retail … Continue reading

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Dutchman Infinity Named Best of Show

Goshen, Indiana-based Dutchmen Manufacturing’s newly-redesigned Infinity line of fifth wheel trailers received rave reviews from dealers and the media alike at the recent National RV Trade Show which was held December 3 to 5 in Louisville, Kentucky. The company further … Continue reading

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Airstream Top Selling Class B Motorhome in 2013

In an earlier story I reported on the introduction of the 2014 Sprinter-based Interstate luxury touring coach. Jackson Center, Ohio-based Airstream announces the brand’s Interstate model is the top selling Class B motorhome in the United States for the third … Continue reading

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Dutchmen Aerolite Named Top RV Debut

At last year’s National RV Trade Show in Louisville, Kentucky, Dutchmen Manufacturing’s newly-redesigned Aerolite travel trailers were arguably the stars of the show, and enjoyed steady lines of interested dealers and the media alike. Aerolite received a “Top RV Debut” … Continue reading

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Thor Motor Coach Report Successful RV Shows

From coast-to-coast, motorhomes from Thor Motor Coach have been a hit of retail RV shows. “Every RV show so far this year is getting positive feedback,” said Joel Grimm, national sales manager for Class C and Class A gas motorhomes, … Continue reading

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Airstream Introduces Free Live Riveted Mobile App

As a part of Airstream Inc.’s “Live Riveted” brand campaign, the company rolled out a mobile app for “adventure-loving techies to use on the road to inspire new travel ideas.” The app serves as a portal for users to engage … Continue reading

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Thor Motor Coach Introduces 3 New Diesel Models

Thor Motor Coach’s diesel division reported that three new floor plans in the Tuscany, Tuscany XTE, and Palazzo lines are receiving high marks from the retail marketplace and dealer body. “Thor Motor Coach diesels have made a 25.8% market share increase … Continue reading

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