Forest City, Iowa-based Winnebago Industries, Inc. introduces the new 2014 models to the company’s Winnebago, Itasca, SunnyBrook, and Winnebago Touring Coach to its dealer partners.
Winnebago Touring Coach includes the Era product, which is built on the Mercedes-Benz Sprinter chassis and the new Travato Class B product built on the new Ram ProMaster Chassis. The Travato is a new fuel-efficient entry into the Class B market with fuel economy of 15-18 miles per gallon.
To expand on the successful launch of the Class A gas Winnebago Vista and Itasca Sunstar 26HE, the Vista and Sunstar lineup has expanded to include the new 31KE model. The 31KE offers a U-shaped dinette, mid-coach TV, and walk-around queen bed.
Winnebago Industries has also grown the recently-launched Winnebago Minnie Winnie and Itasca Spirit family, with the new Minnie Winnie Premier and Spirit Silver models.
“Other ‘game changers’ are the new Winnebago Forza and Itasca Solei,” said Scott Degnan, Winnebago Industries Vice President of Sales and Product Management.
The Forza and Solei are initially offered in two floor plans, and loaded with standard features, including a Cummins 340HP engine, Winnebago Industries’ exclusive SuperStructure steel construction, large pass-through storage, upgraded appliances, and much more.
“It’s ‘Game On’ for Winnebago Industries,” said Degnan.
“We have changed up the roster with new and exciting products and our dealer partners were extremely enthusiastic in their response to the new lineup. We were No. 1 in retail sales in the U.S. for 2012 and with the new products we have unveiled this week, we see that momentum continuing.”
“The Travato is a real game changer,” said Will Jarnot, general manager, Pleasureland RV, headquartered in St. Cloud, Minnesota.
“Winnebago has a hit a home run with an affordable, economical, and versatile motorhome that hits a price point that will appeal to a large customer base, even as a second vehicle.”
“We’re excited about the new and unique floor plan the Forza offers,” said Nate McClain, owner of McClain’s RV of Dallas, Texas.
“We’ve had a tremendous amount of interest in that price point for Class A diesel, so we’re ecstatic that Winnebago Industries has given us the Winnebago Forza.”
Winnebago Industries’ products are also premiering the all-new X1 family of Infotainment Centers from Xite Solutions North America with the award-winning RV GPS from Rand McNally, said Degnan.
The Rand McNally RV GPS includes the all-new 6-inch X1S Radio or the industry-first 10.4-inch X1DM In-Dash Touch-Screen Monitor. Other features include dual in-dash monitors, Sirius XM with content alerts, instant replay, iPod/iPhone audio integration, picture-in-picture split screen, touch screen camera control with audio, Bluetooth hands-free and audio streaming, as well as integrated compass and exterior temperature display.
New product introductions announced for Winnebago Industries Towables include new exterior styling on the SunnyBrook Sunset Creek and Remington line ups as well as the all new Remington XLT, which offers a painted wrap-around fiberglass front cap with blue LED accent lights, cool grey sidewalls trimmed in black, optional frameless windows and slam-latch doors, and new, richer finishes and wood tones inside, said Degnan.
The Winnebago Towable lineup also features new exterior styling on the Minnie, UltraliteTM, One and Lite Five as well as two all new Ultralite models with the 28DDBH that can accommodate 10, or the family-friendly 31BDHS that can sleep up to 12.
A new Premium Roadside Assistance program was also announced for Winnebago Industries Towables, providing the company’s travel trailer and fifth wheel customers with a comprehensive 24/7 roadside assistance program.
Winnebago Industries, Inc.
Forest City, Iowa-based Winnebago Industries, Inc., The Most Recognized Name In Motor Homes, is a leading U.S. manufacturer of recreation vehicles, which are used primarily in leisure travel and outdoor recreation activities.
The Company builds quality motorhomes, travel trailers, and fifth wheel products under the Winnebago, Itasca, Era, and SunnyBrook brand names.
Winnebago Industries has received the Quality Circle Award from the Recreation Vehicle Dealers Association every year since the award’s inception in 1996.
Postal Address: P.O. Box 152, Forest City, IA 50436
Street Address: 605 West Crystal Lake Road, Forest City, IA 50436
Phone: (641) 585-3535
Winnebago Website: gowinnebago.com
Itasca Website: goitasca.com
Era Website: erarv.com
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