Airstream Introduces Interstate to Canadian Market

Jackson Center Ohio-based Airstream Inc. announced that its Interstate Class B motorhome model will be available in Canada beginning in the spring 2013.

The Airstream Interstate, built on the Mercedes-Benz Sprinter chassis, is the No. 1 selling B-van model in the U.S. for 2011 and through September 2012 according to Statistical Surveys Inc.

The Interstate boasts over 50 best-in-class features that distinguish it in the marketplace, according to a news release.

As a result, the Interstate has experienced tremendous growth in the US market, commanding 17 percent market share through the first nine months of 2012.

Interstate sales are up 72 percent year-over-year in the United States, leading Airstream to discuss opportunities for expansion in Canada.

“The Interstate offers a unique blend of luxury, design, and performance that we are confident will do well in the Canadian marketplace,” said Airstream President and CEO Bob Wheeler. “We see tremendous possibility in this region and look forward to a very active spring, when our Canadian customers can hit the open road in the Interstate for the first time.”

Airstream plans to meet with potential Canadian dealers at the 50th annual National RV Trade Show in Louisville, Kentucky, November 27-29.

Airstream Interstate Class B

At the show, the company will also debut a new nine-seat option for the Interstate, at the request of many dealers.

“As a result of our success in the United States, we have had several inquiries from both dealer and retail customers from Canada,” said Airstream General Manager Tim Garner.

“We believe the combination of best in class product with progressive dealer programs will drive similar success in Canada and we look forward to discussing these opportunities with Canadian dealers in Louisville.”

Details

Airstream

Airstream, maker of the iconic “silver bullet” travel trailer, is the oldest recreational vehicle manufacturer in North America.

Following founder Wally Byam’s credo, “Let’s not make changes, let’s only make improvements” Airstream has remained a timeless classic.

Airstream manufactures travel trailers (Sport, Flying Cloud, International Signature, International Serenity, International Sterling, Classic, and Eddie Bauer) and touring coaches (Avenue and Interstate).

A division of Thor Industries, Airstream is based in Jackson Center, Ohio.

Address: 419 West Pike Street, P.O. Box 629, Jackson Center, OH 45334-0629

Phone: (877) 596-6111

Website: airstream.com

Airstream Interstate Class B motorhome interior

Related Stories

Worth Pondering…

I saw a peanut stand, heard a rubber band,
I saw a needle that winked its eye.
But I think I will have seen everything
When I see an Airstream fly.

—music and lyrics by Oliver Wallace and Ned Washington, in Dumbo

This entry was posted in RV Dealers, RV Lifestyle, RV Manufactures and tagged , , , , , , , , , , . Bookmark the permalink.

Leave a Reply