Forest City, Iowa-based Winnebago Industries Inc. recently hosted Dealer Days in Las Vegas to launch the company’s 2013 lineup of Winnebago, Itasca, and Era motorhomes and Winnebago and SunnyBrook towable products.
“This is not your father’s Winnebago Industries and the 2013 products are just a start. We are no longer doing business the way we have always done it in the past. We are here to succeed.”
A brand new Winnebago Vista Rally and Itasca Sunstar Sport 26HE were introduced for 2013, according to a company news release.
“This new ultra-value, entry level Class A product is the result of an accelerated product development process unlike anything we’ve done before,” said Potts.
“The process involved teams from nearly all areas of the company. The teams were challenged and empowered to become champions of change. The results were everything we had hoped for. The Vista Rally and Sunstar Sport being introduced today are great looking products, they’re loaded with standard features; and best of all, they’re priced to be fantastic values!”
The new 2013 Winnebago Journey and Itasca Meridian models feature new exterior styling, new logos, six all-new paint schemes, and the new 34B floor plan. The 34B features a full-wall slide for added spaciousness in this shorter diesel floor plan.
Amenities include an extendable sectional comfort sofa/sleeper as well as an extendable dining table, chairs, and buffet with retractable 40-inch LCD HDTV.
The Maxum chassis featured on these units delivers powerful and nimble performance with its lowered rail design that creates cavernous storage compartments with up to 220 cubic feet of exterior storage capacity, the company reported in a news release.
A new 42GD floor plan joins the top-of-the-line Winnebago Tour and Itasca Ellipse lineup for 2013 and features a front driver side galley with pull-out island, a large walk-through bath featuring Winnebago’s “Big Shower”, and a powered king bed with Ideal Rest digital control mattress.
Entertainment features include the exclusive HDMI 4 x 4 Matrix System that allows customers to watch high definition video from multiple sources at multiple TVs including the front 40-inch LCD HDTV and a mid-coach 55-inch LCD HDTV.
For 2013, customers can also choose the convenience of an “all electric” coach, with features such as an induction cook top that eliminates the need for LP gas. The Tour and Eclipse also includes glazed hardwood cabinetry, polished porcelain tile flooring, and Corian countertops.
Adding to the excitement is the first showing of Winnebago-branded towable products at Dealer Days in over 30 years. Winnebago Industries’ towables lineup on display also showcases SunnyBrook products including new floor plans in the Sunset Creek Sport 296RE, Raven 3300CK fifth-wheel, and 2500KS travel trailer, along with the new Remington line.
Remington is available in eight floor plans in market segments from ultra-lite travel trailers to mid-profile fifth-wheel trailers that are perfect for the budget-minded consumer.
This new SunnyBrook lineup provides great floor plans, an outstanding look, and an even better value in key high volume market segments.
The innovative new Winnebago Minnie travel trailer also joins the Winnebago brand lineup that includes the Winnebago ONE and Winnebago Lite Five.
The all new Minnie is lightweight, price conscious and offers an attractive interior, along with a fresh exterior in lemon, lime, or white exterior colors.
Winnebago Industries, Inc.
Forest City, Iowa-based Winnebago Industries, Inc., The Most Recognized Name In Motor Homes, is a leading U.S. manufacturer of recreation vehicles, which are used primarily in leisure travel and outdoor recreation activities. The Company builds quality motorhomes, travel trailers, and fifth wheel products under the Winnebago, Itasca, Era, and SunnyBrook brand names.
Winnebago Industries has received the Quality Circle Award from the Recreation Vehicle Dealers Association every year since the award’s inception in 1996.
Postal Address: P.O. Box 152, Forest City, IA 50436
Street Address: 605 West Crystal Lake Road, Forest City, IA 50436
Phone: (641) 585-3535
Winnebago Website: gowinnebago.com
Itasca Website: goitasca.com
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