MCD Expands to Double Roller Shade Production

In July 2010, MCD Innovations moved its corporate and manufacturing headquarters to a new 9.6-acre campus in McKinney, Texas.

Now, just one and a half years later, due to high demand for its unique products, the shade supplier is expanding again.

The first stage of the planned expansion was recently completed, doubling the production capacity for MCD shades, according to a news release.

“When the current expansion is completed, we will be in position to be one of the largest, if not the largest, roller shade manufacturers in the entire world,” said Travis Townsley, senior RV market manager, noting that MCD has been selected for inclusion as Original Equipment (OEM) in over 24 major brands of RVs.

“We will be positioned to continue to meet the ever increasing demand from OEMs, dealers, and individuals, as well as new markets.”

With this first expansion stage, MCD increased their in-house machine shop area and added several new state-of-the-art pieces of equipment including a fourth axis CNC milling machine.

MCD lobby with many MCD products displayed (Source:

MCD also enhanced their 24-hour-a-day, seven-days-a-week automated testing stations, which utilize computers and PLC controls to ensure that the highest level of performance possible is built into every motorized shade produced by MCD.

Further, the company enlarged their fabrication department and added several new pieces of equipment and applicable personnel to accommodate the increased demand for the installation of products at their headquarters in McKinney.

“I am a firm believer in the ingenuity of American workers and the ability of American companies to compete with oversees manufacturing companies,” said company CEO Dave Townsley.

“At MCD, we are committed to the ‘Made in USA’ philosophy.

Our research and innovation team is continually developing new products and even better manufacturing processes for our MCD Shades.

“I believe in continuing to raise the bar and am constantly challenging our dedicated employees. This ensures that MCD produces the very best products possible every day,” he added.

“This new expansion will allow our team to design, prototype and build more and more exciting, new shade systems right here in McKinney, Texas, USA.”

The engineering department of MCD utilizes state-of-the-art SolidWorks 3-D Design software in the development of new products.  The engineering group also utilizes advanced, space-age 3-D Printing to prototype and prove new concepts before moving to hard tooling.

“We are dedicated to maintaining this leadership by using the latest technology to manufacture the best shade systems available anywhere, all produced in the USA, not imported, he added.

MCD Innovations American Duo Shade System (Source:

MCD Innovations has been engineering and producing an array of industry-leading sun protection products since 2003 in their state-of-the-art manufacturing plant in McKinney, Texas. The company supplies a wide range of innovative products to numerous RV manufacturers as well as a number of dealers and RV owners throughout the United States and Canada.

MCD also supplies an array of unique energy-saving and merchandising shade products to the residential and commercial markets.  For example, MCD Shades are found in more than 8,000 Dunkin Donuts locations as well as in a number of other nationally-known restaurant chains.


MCD Innovations

MCD Innovations is a one-of-a-kind, American-owned, family-operated, company. MCD utilizes state-of-the-art, computerized manufacturing equipment to ensure the highest quality and consistency.

From an in-house finish-out shop to convenient 50-amp hookups and on-site installation facilities, MCD has the resources to provide customers with outstanding products and installation.

The MCD in-house Research and Innovation Group is dedicated to developing and proving groundbreaking product designs and have earned their reputation for being innovators, not imitators.

Address: 3303 North McDonald Street, McKinney, TX  75071

Phone: (972) 548-1850 or (800) 804-1757 (toll free)


Worth Pondering…

There is only one success—to be able to spend your life in your own way.

—Christopher Morley

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