Tiffin Motorhomes Promote Iron Bowl

As national attention focuses on the football rivalry between Auburn University and the University of Alabama, Tiffin Motorhomes is capitalizing on fan interest to market their Red Bay, Alabama-built motorhomes.

New TV spots and web videos launched Monday (November 7) featuring the two flagship universities’ mascots, Big Al the Crimson Tide’s elephant and Aubie the Auburn Tiger.

At a time when the intensity of the rivalry has grown on talk radio and online, Tiffin takes a more light-hearted and fun approach, showing Big Al and Aubie playing pranks on each other.

Tiffin family members are no strangers to the Iron Bowl rivalry as Van Tiffin (Research and Development Manager) kicked the winning field goal for Alabama to beat Auburn in 1985. Leigh Tiffin, Van’s son, followed in his father’s footsteps both as a kicker at Alabama and now as an employee at Tiffin Motorhomes.

According to Tim Tiffin, general manager of the company, “Both Auburn and Alabama have such great traditions and fans that really support their teams. At Tiffin we’ve enjoyed being a supporter of both teams. If you go visit Auburn, Tuscaloosa and a lot of other college towns on game day, you’re likely to find people tailgating in a Tiffin motor home, so featuring Big Al, Aubie and other college mascots makes a lot of sense to promote our vehicles.”

Iron Bowl 2011

The Southeastern Conference and CBS Sports announced earlier this week that they will televise the 76th Annual Iron Bowl, the meeting between arch rivals Auburn and Alabama.

The annual showdown will be played November 26 at Auburn’s Jordan-Hare Stadium. The game will kick off at 2:30 p.m. Central Time.

CBS has broadcast the game nationally in 10 of the last 12 years.

Alabama (8-1, 5-1 SEC) is coming off an overtime loss to LSU. Auburn (6-3, 4-2) will play Georgia this weekend and then Samford November 19 before playing the Tide.

Alabama has remaining games against Mississippi State Saturday and Georgia Southern on November 19.

This is the 76th meeting between Auburn and Alabama. The Tide leads the overall series 40-34-1.

Details

Tiffin Motorhomes

Tiffin Motorhomes is a family-owned and operated manufacturer of luxury motorhomes based in Red Bay, Alabama, founded in 1972. Tiffin’s dealer network extends across the United States and Canada, and they manufacture the Allegro, Allegro Breeze, Allegro RED, Phaeton, Allegro Bus, and Zephyr product lines.

Tiffin consistently earns the Quality Circle Award, presented by the RVDA in connection with its Dealer Satisfaction Index.

Tiffin manufactured and sold over 65,000 motorhomes.

Address: 105 2nd Street NW, Red Bay, AL 35582

Phone: (256) 356-8661

Website: tiffinmotorhomes.com

To view the TV spots, click here.

Worth Pondering…
It’s not what you do once in a while; it’s what you do day in and day out that makes the difference.

—Jenny Craig

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