It’s Easier than Ever to Run on Dunkin’

Do you crave Dunkin’ Donuts sinkers and joe?

Dunkin’ Donuts has upgraded its website to makes it easier than ever “to run on Dunkin’.”

One new feature that should appeal to RVers and other road trippers allows travelers to plot locations of Dunkin’ Donuts restaurants along the route of their road trip.

DunkinDonuts.com also offers nutritional information for your favorite Dunkin’ Donuts food and beverages and a host of innovative tools and information presented in an interactive and mobile-friendly layout, making it easier and more fun than ever for on-the-go people to keep themselves running on Dunkin’ anytime, anywhere.

A company press release indicates that key features of the new DunkinDonuts.com include a homepage with localized content, an improved restaurant locator, direct connectivity to Twitter, Facebook, and YouTube, and a fully-integrated menu and nutrition section.

Also notable is the launch of “Behind the Beans,” Dunkin’ Donuts’ first-ever blog. Appropriately named to provide fans with an insider’s view into what’s brewing at Dunkin’ Donuts, “Behind the Beans” offers news on the latest menu items, innovative recipes from the company’s culinary team, Q&A with company leaders, and examples of franchise owners’ work within the communities they serve.

According to John Costello, Chief Global Customer and Marketing Officer at Dunkin’ Brands, the new DunkinDonuts.com is inspired by the fast and friendly service that Dunkin’ Donuts restaurants offer every day to guests across the globe.

“By offering even more information that our guests frequently ask for, I’m hopeful that this new website will be both useful and entertaining, while serving up an excellent experience for our guests,” he said.

Map out a Dunkin road trip

In order to accommodate guests on the go, the new DunkinDonuts.com was designed with a mobile-friendly layout, providing guests with easier navigation, and allowing them to easily locate directions to a nearby Dunkin’ Donuts restaurant.

RVers and other travelers will also appreciate the brand-new Trip Planner feature for mapping out the number of Dunkin’ Donuts restaurants located along their road trip route.

Detailed Restaurant Locator and Localized Content

Guests can easily find detailed information about their local Dunkin’ Donuts restaurant, including store hours, in-store Wi-Fi, restaurant menu options, and drive-through availability on the new DunkinDonuts.com.  The new website will also provide guests with news, promotions and products relevant to their local Dunkin’ Donuts restaurant.

Enhanced Nutritional Information

The nutrition section on the new DunkinDonuts.com provides guests with the ability to find the nutritional facts for their favorite menu items and customize the results.

Social Media Integration

Dunkin’ Donuts is actively engaged within leading social media channels, with more than 3 million Facebook fans and 74,000 Twitter followers.  Building upon the passion for social media shared by the company and its guests, the new DunkinDonuts.com features live feeds from Twitter, Facebook, and YouTube.

About Dunkin’ Donuts

Founded in 1950, Dunkin’ Donuts is America’s favorite all-day, everyday stop for coffee and baked goods. Dunkin’ Donuts is a market leader in the regular/decaf coffee, iced coffee, hot flavored coffee, donut, bagel, and muffin categories. Dunkin’ Donuts has earned the No. 1 ranking for customer loyalty in the coffee category by Brand Keys for five years running. The company has more than 9,700 restaurants in 31 countries worldwide. In 2010, Dunkin’ Donuts’ global system-wide sales were $6 billion. Based in Canton, Massachusetts, Dunkin’ Donuts is a subsidiary of Dunkin’ Brands, Inc. For more information, visit www.DunkinDonuts.com.

Worth Pondering…
For each new morning with its light,
For rest and shelter of the night,
For health and food, for love and friends,
For everything Thy goodness sends.

—Ralph Waldo Emerson

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